Module 11: Business Plans

Lecture (powerpoint-slides, based on lecture provided by Professor Prasad)

Original lecture (powerpoint-slieds, by Professor Prasad)

Additional Material

• Marketing in an Age of Interactive Marketing and Relationship Marketing, by Professor Rau

Supplementary Material

• The business plan -- road map to success

  An outline for the content and format of business plan.

• Starting your business

  A list of links to information on how to start small business

• Creating Your Business Plan

  A comprehensive tutorial on how to write a business plan and things to keep in mind when writing a business plan

• Business plan tutorial

  Another business plan tutorial

Back to Module 10